Bus Stop, Weigh Day

Fitness First has come up with some innovative ads for bus stops in Rotterdam, The Netherlands. When you sit on the bench, your weight is displayed to the world. While the fat person inside me thinks this is horribly embarrassing, the marketing person inside me thinks this is potentially very effective advertising.

It might make me take that bus to the gym – or better yet – walk there!

From directdaily.

One Response to “Bus Stop, Weigh Day”

  1. Diet Says:

    Our bus stop is on the York Road just between Lloyds Bank and County Hall. Diet